Author: Athira Unnikrishnan

Grow your SaaS Startup With Zero Marketing Budget In 2023: Guide With 6-Month Strategy

Here’s a common myth that we are tired of hearing. What is it, you may ask? Well, it is the age-old misconception that SaaS Startup marketing budget costs an arm and a leg!  Take it from us, it does not! SaaS start-up marketing does not require a big budget, not when the internet stands by …

15 Do’s And Don’ts Of Content Marketing Strategy & Writing

Content marketing is flourishing like never before in the B2B space and is enabling businesses to achieve new heights. That is why 71% of B2B marketers admit that content marketing has become the cornerstone of their inbound marketing strategy to establish a robust digital presence and stay ahead of the competitive curve. That said, one can’t …